# lumen | Canvas Portfolio

> A product design case study by Lily.

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BRAND

# Lumen

A warm identity and product site for a creator tools studio, designed to make features feel practical and personal.

![](https://ugc.talizen.com/_assets/site/2063084776004259840/1780712770674__asset_092_410cad3cd0b8.avif)

Client

Lumen Studio

Year

2026

Role

Brand and Product Designer

5

brand pillars

11

page modules

3

launch audiences

## Overview

Lumen needed a compact brand system and launch site that could speak to creators without becoming generic. The work focused on a clearer product story, useful page modules, and a visual language that feels bright but grounded.

## Design approach

I built a flexible set of content blocks for benefits, use cases, product proof, and social trust. The interface uses friendly editorial pacing with enough structure for fast scanning.

## Outcome

The final direction gave the team a reusable launch kit and a stronger foundation for future product pages.

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